Colebrook Bosson Saunders - Orgatec - Cologne
The 120sqm space would showcase the two brands on their biggest stand yet at Orgatec, Cologne.
This custom exhibition stand has a consistent corporate design throughout but also defines the two companies as independent brands.
The custom design delivers a bright and engaging exhibition design concept that focuses on the products and their importance to the office environment. The simple exhibition design and layout creates a subtle backdrop to the products that are the main feature of the exhibition stand design.
Ignition cleverly orientated the custom stand design at an angle to the exhibition hall, with high level branding facing hall entrances, attracting attention to the two brands.
Corporate colours and shapes add interest to the overall look and created a clean design that reflected the nature of the companies.
A natural divide is created between the CBS/Icon areas in the form of a bar and ceiling feature. The shared bar creates a central hub for both companies to greet customers. The 500mm square panels suspended on wire forms the focal point above the bar, creating a striking design statement that maximises on the height of the venue.
Clearly a very visually strong Custom Exhibition Stand Design.
